by
Joe Reed
October 23, 2024
4 minutes
With an impact-driven focus on mission and outcomes, a burgeoning narrative in the nonprofit sector is legitimacy: there are stringent metrics that nonprofits must meet to be deemed “real” nonprofits—not inferior counterparts still struggling to keep the lights on. Difficult reporting, with no clear pathway to report impact, leaves organizations facing inevitable financial consequences such as forfeited donations, loss of revenue opportunities, and reduced market share.
For nonprofits, impactful reporting is the difference between retaining and losing donors. This has ripple effects on profits and the bottom line for companies, providing trust points to investors and shareholders regarding execution alongside brand reputation.
This post will delve deeper into the financial peril of poor impact reporting and how tools like Pulse can transform your reporting burdens into financial rewards. We support you in building and growing safely with Pulse, shielding your finances from risks that can be detrimental down the line.
As a for-profit or nonprofit, you need to report on the impact of what you do. Nonprofits that are not investing in seamless, consistent impact reporting tools face several monetary risks, including:
The risks are such that—nonprofit or for-profit—organizations cannot afford to be passive with their impact reporting. That’s where Pulse comes in. Pulse empowers organizations to take a proactive approach to their impact reporting, helping them remove process barriers and transparently showcase their positive impact. Here are some ways that Pulse enables enterprises to increase donations, profits, and market share:
A highlight of Pulse is its capability for automated reporting. With real-time reports based on actual data, organizations of all sizes can create detailed sets of customized metrics to reflect their impact with minimal resources. For nonprofits needing to provide proof of concrete outcomes from their work, this is one of the most fruitful ways of securing regular donor support. Businesses can excel in showing the success of their CSR initiatives through automated reporting, boosting stakeholder confidence and attracting ESG investments.
A unique feature of Pulse is Campaigns, which allows nonprofits and businesses to collect information from stakeholders with surveys and assessments. These campaigns can be distributed via email, SMS, WhatsApp—you name it—to increase engagement rates. For nonprofits, it means better storytelling to help donors see the impact of their gift. For businesses, it enhances both internal and external communication to better align CSR efforts with customer expectations, which in turn grows market share.
One common problem with impact reporting is knowing when to take action. Real-time notifications in Pulse allow immediate course correction when data hits specific thresholds you set. This could be a game-changer for nonprofits facing unsustainable long-term challenges. For businesses, meeting these triggers is a prerequisite to realizing value from CSR initiatives and seizing market opportunities before competitors.
Unlike most other impact reporting tools that are expensive and require extensive setups, Pulse offers a tiered pricing model. Compared to other customer intelligence platforms, Pulse’s scalability suits small NGOs and corporate clients. Companies can adopt the simplest features, extend functionality as necessary, and pay proportionately for the time they save in reporting. This access allows organizations of all sizes to implement a more proactive approach across their reporting processes.
Pulse distances itself from the competition through its unique features, doubling the benefits for nonprofits and corporations. These features are designed to make your impact reporting faster, better, more enjoyable, and less tedious than ever before.
Pulse differentiates itself by providing a powerful yet easy-to-use web interface, unlike competitors like SureImpact or Impact Atlas, which can be difficult to learn. With Pulse, you can spend less time training and more time delivering results, confident in your ability to use the system effectively.
While some of Pulse’s competitors are data-driven, the addition of integrated communication sets Pulse apart. Campaigns and Triggers help nonprofits engage with donors more effectively, while businesses can ensure their CSR efforts resonate with customers and investors.
Competitors like Leonardo Impact and UpMetrics may be too expensive for smaller organizations. Pulse offers pricing based on a flexible structure, meaning that companies and nonprofits of all sizes can afford to use Pulse.